How Do You Talk About Your Company?

By Greg Graves, VP of Sales and Marketing   Did you know that Kodak invented the digital camera in 1975? By 1989, they’d created the first DSLR camera. However, they refused to sell it because they were afraid it would cannibalize their film business. The problem is that Kodak fundamentally misunderstood the value they provided…

Hire the Passionate Person

By Greg Graves, VP of Sales and Marketing   I started to call this post, “Leelon Loves Wastewater”, but that wasn’t quite it. I changed it to “Leelon Loves the Wastewater Industry”, but that didn’t sit right either. The truth is, Leelon Scott loves people who happen to work in the wastewater industry. Colin Powell…